When crypto is on one of its upswings, it seems to be all anybody can talk about. It’s easy to feel like you’ve missed the window to get involved, but really, it’s a long game. And with Coinbase, you still have time to be a part of the crypto movement.

To position Coinbase as the place that cuts through all the noise and holds your hand as you take your first steps into crypto, we made a launch film with Director duo Rubberband, featuring an NBA Star I legally can’t name in this public-facing blurb yet.